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In today’s business landscape, customer retention is a critical component of a successful business strategy. In fact, research shows that retaining an existing customer is far more cost-effective than acquiring a new one. A study by Bain & Company found…

Product analytics tools have come a long way since their inception. They have evolved from simple analytics software to sophisticated platforms that help businesses understand user behavior, optimize product features, and drive growth. In this article, we will explore the…